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Age of Annihilation - Backer Trend and Discussion

I don’t think there is anything magical about the midpoint of the campaign. Furthermore, if this *does* fund (big if), I suspect it will get significantly more than 50% of its funding in the second half (likely at least a third in the last 72 hours).
 
Master Roshi said:
I think that the past successes on Haslab may have been misleading to the Hasbro people in charge of creating the presentation page for Heroscape.
Compared to the other products they crowdfunded, AoA is the best deal they're offering. It's a lot of plastic, on top of paying designers to develop and balance the characters, that they're offering at a price point far more reasonable than their other products. When I look at the others, such as the Ghostbusters or GI Joe, I'm a bit shocked. 19,062 people really backed the Ghostbusters one, which is something deliberately designed to look like a beat up piece of technology that doesn't actually do anything? I could instead put that money towards a PS5 which is an actually functioning piece of modern technology that doesn't look like I ripped the shell off of my lawnmower.

While Heroscape is a different type of product and so can't be marketed in the same way, as seen by the slow progress we've seen, I can understand why the Haslab people would have thought this would be an easier success given that Heroscape already has a community that has wanted new product for 12 years.

Over 10,000 people payed $575 for that Unicron? It's just a display piece that didn't require a team of playtesters. It certainly cost extra money to pay for the individual components to be assembled into a complete figure, but still I wouldn't pay that much for it
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The Ghostbusters pack is a screen accurate prop replica and has internal moving parts. It comes with deco to make it match two different movies, and other add ons. The people who reviewed it said its really heavy, so it clearly has more material than HS. The paint application and attention to detail to make it screen accurate are what make it "worth it" to the people who bought it.

Unicron transforms. The amount of engineering it takes to make that possible probably rivals the playtest time spent on HeroScape.

However, Ghostbusters and Transformers both have wider target audiences than HeroScape. Even when HS was in print I was surprised when I met someone else who knew what it was. 8,000 backers for HS is a taller order than those other projects.

Edit: I backed the Sentinel, Razor Crest, HeroQuest, Galactus, Ghostbuster pack, HISS Tank, and tried to back the Rancor and Ghost Rider Car.
 
I think if the campaign is at 5k with a week to go, there’s a real shot. Why? Because there are at least 1k backers crazy enough to add 3 more sets each to drag this thing across the line… all logical thought will go out the window the final 48 hours and desperation will kick in *goes back to corner and continues rocking back and forth*
 
Yeah, 5k with a week left sounds about right. Hopefully it finds its way over 3k this week.
 
Not to burst bubbles, but it is trending towards about 4.3k with a week left. 300 over 5 or 6 days feels doable, but I'm not totally sure, in stark contrast to the first week.
 
Myth26 said:
Not to burst bubbles, but it is trending towards about 4.3k with a week left. 300 over 5 or 6 days feels doable, but I'm not totally sure, in stark contrast to the first week.
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Like most other crowdfunding projects, there will be a surge of optimism at the beginning of funding. The problem is that in this case, the managers of the project forgot to do most of the work BEFORE funding began, meaning that it's come too late to convince those who saw the project at the very beginning, deemed that they weren't interested in it, and have now moved on to other things.

As you've alluded to, if current rates continue then it won't even reach 4000 backers by the mid-way point. Last minute optimism would need to be incredibly strong for this project to fund.
 
We are currently at 33% as of 3pm CST today

I don't see anything updated on haslab campaign page as of yet.
 
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I assume we'll hear about it when they do. As I'm wont to saying, I don't consider the campaign to have begun yet until they make new player friendly updates. It's just a question of whether those updates will have missed the window for attracting those players or not when they do come.
 
Master Roshi said:
Where did the belief that they'd update the page today come from?
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From the ‘no posting’ thread. Though I can’t find why it was thought to be today

Intergalactic Patrick said:
Coolpat said:
This is showing added value for the same price tag on the campaign, assuming they put this information on the haslab page of course
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Pretty major Haslab page update should hit next week.

We are sharing updates as they happen to keep y'all up to date as early as possible.
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That might be my fault. I swear I read something along the lines of they were working out some last minute editing yesterday and would post today. Don't remember which of the like three or four threads I thought I read it.
 
It didn't make its way into the news thread, here was the specific quote

Intergalactic Patrick said:
Myth26 said:
Big site update ~~tomorrow~~ this week. What will it include? Wrong answers only!
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it will more likely be Tuesday. Don't get worried if its not up yet.
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On Friday he had us thinking it would go up on Monday.

Must be held up in QA, maybe it's a big update somehow.
 
I'm not sure who on the Avalon Hill team might see this, but I've seen Craig and members of the War Council pop into the forums occasionally . . . I know that most of us fans are just armchair quarterbacking at this point (only because we care :)), but rather than pretend I know what I'm talking about, I'll instead just point to a guy who does actually know what he's talking about.

No single person has made more content about how to crowdfund board games successfully than Jamey Stegmaier (designer/publisher of Scythe, Viticulture, Charterstone, Euphoria, Tapestry).

His compendium page of all his lessons and insights from his many Kickstarters can be found here.
https://stonemaiergames.com/kickstarter/

And you may be thinking, surely the time to read lessons about how to run a successful board game crowdfunding campaign is not during the campaign.

Well, yes. It may be a little late to read Jamey's "45 Kickstarter Lessons to Read Before You Launch".

But he does have a blog post called "The Top 10 Ways to Address the Mid-Campaign Slump". Some ideas may not apply due to constraints, but there may be opportunities that were overlooked. We know y'all are workin' hard, and we appreciate it!
 
If Hasbro placed and keep all these constraints, it doesn’t come off as Hasbro caring much about their customer base or success of their product line and shows even less support for their creative/design team. That’s cool. If that’s what they want to do, that’s on them. Unfortunately, the ones that get hurt the most are the blood, sweat and tears team, not the bar graph and gaffe team.
 
caps said:
IAmBatman said:
Have they offered an option for Australia yet?
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Yes, through a third party, though it is quite a bit more expensive than the US price.
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So no indication that they'll be offering it directly, then?

I believe it's like $800-something when I looked at it, which is, yeah, not going to get many backers.
 
IAmBatman said:
So no indication that they'll be offering it directly, then?

I believe it's like $800-something when I looked at it, which is, yeah, not going to get many backers.
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I believe they've clarified that the partnership is how it will be available in Australia. I'm curious if it would be cheaper to have it shipped to someone in the states and then buy a shipping label for that person to slap on the box and forward it to an Australian from there. I'm curious if there's a service that does that; I know there's a service in Germany that does that for the EU.
 
new images uploaded upon the Haslab page!

It's too bad that this was done so late into the campaign that it won't make much of a dent, but hopefully it does start to turn a few undecideds
 
Some new card images in there!!!!!
 
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They just changed a handful of images, that's not much of an update.

They didn't embed the gameplay video or add any kind of explanation that would attract someone new to the game.
 
Hogg said:
They just changed a handful of images, that's not much of an update.

They didn't embed the gameplay video or add any kind of explanation that would attract someone new to the game.
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Note that the update is currently pending, and the new images in the slideshow are just the first part of it.
 
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